Custament Partners

After a successful corporate career with Nike, adidas, Gap, VF Corporation, Goldman Sachs, and Lehman Brothers, Christopher O.H. Williams decided to launch a consulting business and update his personal brand.

Goals

  1. Create a cohesive visual identity for Custament Partners and the Christopher O.H. Williams personal brand.

  2. Build a single, simple website to promote the personal brand and Custament Partners.

 

The Solution

I designed two logos and a visual identity with unique brand elements that tie the brands together. The designs reflect Christopher Williams’ innovative, relational approach to business development and team building. I designed a custom Squarespace website with a blog that can be updated with ease. A social media kit was designed for promoting the brand across platforms using custom templates.

This project was completed with one of my favorite creative partners!

 

 
 

Deliverables:

  • Logos for Custament Partners and Personal Brand

  • Brand Guide with Colors, Typography and Unique Brand Elements

  • Custom Squarespace Website

  • Social Media Post Templates